From Blog to Blog Fiction

One of the problems of doing Blog Fiction is that inevitably, your blog starts with zero readers.  Why wouldn't after all?  If you create a fresh blog, naturally there's going to be no audience yet.  For most blogs to get popular they have to be around for a long time.  If you are writing a Blog Fiction with a planned ending, you may very well get very few readers until shortly before it ends - and what fun is that when you only get an audience at the end?  But what can you do, besides mass ad and marketing campaign when you first launch?

Well a blogger named Scott Carpenter over at Moving to Freedom came up with a brilliant solution.  He took his existing non-fiction blog and has (at least temporarily) turned it into a blog fiction.  That way he already has a built in readership.  So how did he do it?  Well, first of all, he announced a "guest" blogger would be joining soon.  Then he started posting as the fictional blogger.  His readers responded immediately.  They even started addressing their comments to the spider.  A brilliant, flawless transition.

The only problem with doing Blog Fiction this way, is that people may not realize right away that the new blogger is fictional.  Scott solved that problem by making the guest blogger a murderous spider.  An effective solution, but one not that's not necessarily repeatable for most writers.  I'm sure though that other writers can come up with some equally creative ways.

Bravo to Scott, and I hope he has a popular Blog Fiction run.